
Hoop Dreams
March 29th, 2001
About the Event
Just to keep us jumping, we’ll be taken on a tour of the NBA’s extremely successful retail store in our city. The special art of designing to promote sales will be explained by the lighting design and architectural firms in a “how to” session. Ask them how they took on one of the most popular brands in the country — the NBA — and brought it to the people. Meet us at Center Court to learn about slamdunk lighting .
This is a joint DLFNY/ISP (Institute of Store Planners) program.
