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Past Event

Hoop Dreams

March 29th, 2001

About the Event

Just to keep us jumping, we’ll be taken on a tour of the NBA’s extremely successful retail store in our city. The special art of designing to promote sales will be explained by the lighting design and architectural firms in a “how to” session. Ask them how they took on one of the most popular brands in the country — the NBA — and brought it to the people. Meet us at Center Court to learn about slamdunk lighting .

This is a joint DLFNY/ISP (Institute of Store Planners) program.

Additional Information

Speakers
Johnson Schwinghammer, Lighting Consultants; The Phillips Group Architecture, LLP

Event Details

Date:
March 29, 2001
Location:
NBA Store
666 Fifth Avenue
New York, NY

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